The role of Human-Computer Interaction (HCI) in Business Analytics

...if something doesn’t provide value, then why do it?” Everard added that one example from her research in online advertising demonstrates why HCI is important to business and how it...

Reimagining Youth Leadership

...motivational speaker and incorporates not only speaking presentations but also related activities and lessons that teachers can use to further engage students who are learning either online or in-school. According...

Amanda Bullough (Workman)

...environment, Small Business Economics, Online First January 9, 2021. https://doi.org/10.1007/s11187-020-00429-6 Guelich, U., Bullough, A., Manolova, T., Schjoedt, L. (Eds) (2021). Women’s Entrepreneurship across Cultures, Edward Elgar Publishing Inc Renko, M.,...

Five Reasons to Become a Mentor/Mentee

In celebration of National Mentoring Month this January, Assistant Director of the Lerner Career Services Center Sarah Baker Andrus shared her top five reasons to become a mentor or mentee....

Applying to the M.S. in Business Analytics and Information Management

...Requirements 1. Application Fee A $75 application fee is due when you submit your online application. Waivers are available for qualified students. 2. Bachelor’s Degree A four-year U.S. bachelor’s degree...

Bullough & Smith: Receive 2019 Delaware Today Women in Business Award

Wendy Smith, professor of business admininistration, and Amanda Bullough, associate professor of business administration, in the Alfred Lerner College of Business and Economics were named as 2019 Women in Business...

Mark Serva

...in Online Banking,” Journal of Organizational Computing and Electronic Commerce, vol. 20, no. 4, 2010. Benamati, J., Fuller, M., Serva, M., Baroudi, J., “Clarifying the Integration of Trust and TAM...

Serving and Studying Abroad

...an eight-hour time difference between Newark, Delaware and Qatar, Petti’s commitments with the Air Force did not entirely interfere with her ability to attend live online class meetings. Most of...

Andrea Everard

...19:4, 437-458. McCoy, Scott, Everard, Andrea, Polak, Peter, and Galletta, Dennis (2008) “An Experimental Study of Antecedents and Consequences ofOnline Ad Intrusiveness,” International Journal of Human- Computer Interaction (IJHCI), 24:7,...

Stay more, pay more?

Research from UD professors finds consumer assumption that hotels provide discounts for longer stays is inaccurate When you book a hotel stay, you might expect to pay less per night...