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Zvi Schwartz

Photograph Image of Zvi Schwart
Title Professor of Hospitality Business Management
Email zvi@nospam68b12aa7e866a.udel.edu
Office 216 Raub Hall
Phone (302) 831-4803
Biography

Biography

Zvi Schwartz is a professor in the Department of Hospitality and Sport Business Management in the Alfred Lerner College of Business and Economics at the University of Delaware. Prior to joining the University of Delaware, Dr. Schwartz was the J. Willard and Alice S. Marriott Senior Faculty Fellow for Hospitality Finance and Revenue Management in the Department of Hospitality and Tourism Management at Virginia Tech where he served as the director of graduate programs, and an associate professor at the University of Illinois. Prior to joining academia, he had over a decade of lodging industry experience as a manager and an entrepreneur.

His scholarly research and industry consulting focus on the core technical elements of the revenue management cycle: forecasting, optimization and monitoring; as well as the closely related topics of strategic pricing and consumer and firm decisions in advanced reservation environments. Recent projects explored novel hotel forecasting approaches, forecasting accuracy measures, hotel competitive sets, overbooking optimization and revenue management performance measures.

Dr. Schwartz teaches courses in hotel management at both the graduate and undergraduate level and mentors doctoral and master’s students. He received numerous research awards, is a three-time recipient of ICHRIE’s W. Bradford Wiley Memorial Best Published Research Paper of the Year Award, and his research grants total over $600,000.

Education

  • Ph.D. in hospitality and tourism management, Purdue University
  • MBA, Tel-Aviv University
  • B.A. in economics, Haifa University

Select Publications

  • Schwartz, Z., Webb, T. & Liu, X. (2025). When hospitality revenue management analytics defies our biased intuition: The case of capacity constraints and correlated channel-demand. European Journal of Tourism Research.
  • Schwartz, Z., Webb, T., Altin M. & Riasi, A. (2025) Overbooking and Performance in Hotel Revenue Management. International Journal of Hospitality Management. 129, 104192.
  • Schwartz, Z., Ma, J. & Webb, T. (2024). The MSapeMER: A Symmetric, scale-free, and intuitive forecasting error measure for hospitality revenue management. International Journal of Contemporary Hospitality Management. (36)6, 2035-2048. https://doi.org/10.1108/IJCHM-01-2023-0088
  • Webb, T, Lee, M. Schwartz, Z. & Vouk, I. (2024). Beyond Accuracy: The Advantages of the k-Nearest Neighbor Algorithm for Hotel Revenue Management Forecasting. Tourism Economics. (30) 5, 1216-1236. https://doi.org/10.1177/13548166231201199
  • Ma, J. & Schwartz, Z. (2023). “Revenue analytics: The problem with fixed-tier pricing”. Cornell Hospitality Quarterly, 64(3), 289-297. https://doi.org/10.1177/19389655231152456
  • Altin, M., Chen, C., Riasi, A. & Schwartz, Z. (2022). Go moderate! How hotels’ cancellation policies affect their financial performance. Tourism Economics, 29(8), 2165-2182. https://doi.org/10.1177/13548166221128450
  • Koupriouchina, L., van der Rest, J. I., & Schwartz, Z. (2022). Judgmental adjustments of RMS hotel occupancy forecasts: Does user override frequency impact forecasting accuracy at different forecasting time horizons? Tourism Economics, 29(8), 2143 – 2164. https://doi.org/10.1177/13548166221126572
  • Schwartz, Z., Webb, T., & Ma, J. (2022). Hotel analytics: The case for reverse competitive sets. Cornell Hospitality Quarterly, 63(4), 559-571. https://doi.org/10.1177/19389655211036656
  • Webb, T., Beldona, S., Schwartz, Z. & Bianco, S. (2021). Growing the pie: An examination of coopetition benefits in the US lodging industry. International Journal of Contemporary Hospitality Management. 33(12), 4355-4372. https://doi.org/10.1108/IJCHM-03-2021-0340
  • Webb, T., Schwartz, Z., Xiang, Z. & Altin, M. (2022). Hotel revenue management forecasting accuracy: The hidden impact of booking windows. Journal of Hospitality and Tourism Insights. 5(5), 950-965. https://doi.org/10.1108/JHTI-05-2021-0124

Awards & Honors

  • JHTR’s 2021 outstanding research article – highly commended award, 2022
  • Best 2018 paper award finalist, Cornell Hospitality Quarterly, 2019
  • Best paper award, ICHRIE, 2019
  • Founders Award, Graduate Student Research Conference in Hospitality and Tourism, 2019
  • HRAD Spring 2017 Distinguished Davis Speaker, Oklahoma State University, 2017
  • Best Research Abstract Award, ICHRIE’s NENA Conference, 2017
  • Best Published Research Paper of the Year Award, 1st place, Intl. Federation of IT Travel & Tourism, 2017
  • Michael D. Olsen Research Award, 2017
  • Best Research Paper Award, Revenue Management and Pricing conference, Paris, 2015
  • Institute of Hospitality Education, Research Award, EuroCHRIE, 2015
  • W. Bradford Wiley Memorial Best Published Research Paper of the Year Award, ICHRIE, 2015
  • W. Bradford Wiley Memorial Best Published Research Paper of the Year Award, ICHRIE, 2013
  • Researcher of the week, Virginia Tech, 2013
  • Excellent paper award, the 2012 TOSOK International Tourism Conference, 2012
  • Best paper award, Graduate Education and Research in Tourism and Hospitality Conference, 2011

Curriculum Vitae

Download Zvi Schwartz’s CV (PDF)