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Blue Hens Beat the S&P 500 (Again!)

…500 US-based companies by market value, the S&P 500 is one of the best-recognized American stock market indexes. According to SPIVA scorecard data, 78.52% of funds have underperformed the S&P…

Trends in Holiday Shopping

…expected to spend $23.4 billion online during the five-day Thanksgiving holiday weekend that includes Black Friday and Cyber Monday, UD’s Alfred Lerner College of Business and Economics marketing professors Yiyi…

WLI Faculty Fellows

…been involved with numerous diversity initiatives across the university. Full bio Julia Bayuk Associate Professor of Marketing Associate Dean of Curriculum Julia Bayuk’s research focuses on goal pursuit and examines…

Duygu Phillips

…Phillips, D., Bylund, P. L., Rutherford, M. W., & Moore, C. B. (2023). Cryptocurrency legitimation through rhetorical strategies: an institutional entrepreneurship approach. Entrepreneurship & Regional Development, 35(1-2), 187-208. Rutherford, M.,…

Lifelong Lerner: Travis Burke

…was the best marking class I have ever taken, and was a far cry from my dismal marketing experience during undergrad. Her focus on application instead of testing—along using real…

What’s in a Brand Name?

…brands can have. Groundbreaking research from University of Delaware marketing assistant professor Ji Kyung Park takes this one step further, with a number of intriguing findings on how brands impact…

Lerner Faculty: Top Research Journal Articles in 2020

…Financial Studies, 33(11): 5051-5091, DOI: https://doi.org/10.1093/rfs/hhaa033 Fleckenstein, M. & Longstaff, F. (2020). The US treasury floating rate note puzzle: is there a premium for market-to-market stability. Journal of Financial Economics,…

Vita Nova Restaurant

…(No account needed.) Hours and Reservations Vita Nova Vita Nova is now open for the Spring Semester. We will be closed from March 26 through April 1 for spring break….

Business Analytics and Information Management (M.S.)

…and she’s shared why she pursued her graduate degrees with UD’s Lerner College. Business Analytics and Information Management Graduate Student Association – Michael Dugbater, Class of 2024 graduate student pursuing…

Growing Opportunity for Women in Finance

…its recent “Inve$t in Her Future” panel. This event included four professional women in the finance industry, who shared their experiences and advice for young finance professionals. “There are so…

Women’s leadership initiative launch

…a panel discussion among men and women in corporate leadership positions. Speakers will share stories of becoming successful leaders while maintaining healthy, balanced lives, and will share their perspectives on…

The trust management minor at Lerner

In this video, faculty, employers and a current student share about the value of Lerner’s trust management program. Video Transcript Richard Jakotowicz: The type of students that are drawn to…

I survived my first case competition

In this guest post, Naomi Wakiaga (pictured below), UD Lerner master’s of international business student, shares her experiences about participating in this year’s Carol A. Ammon Case Competition. On Friday,…

Which course delivery option is right for you?

…I have had the privilege of taking all three course delivery formats available, and am excited to share what I’ve learned from those experiences. Course delivery options First, let’s define…

Lerner Alumni

…How to Get Involved Through networking and volunteer opportunities, mentorships and employment, Lerner alumni share a lifelong commitment to the present and future of the University. Here are some of…

Lerner’s Top 10 Stories of 2019

…in the financial markets, many investors incurred significant losses in 2018. However, the group of savvy investors from the Blue Hen Investment Club(BHIC) rose to the challenge and outperformed the…

Lerner Graduate Student Stories: Larynette Ndah

…candidate at the University of Delaware’s Alfred Lerner College of Business and Economics. Ndah, who plans to graduate in 2020, shared her experience choosing Lerner graduate programs and how it…

Lerner Graduate Student Stories: Dipti Dighe

…Alfred Lerner College of Business and Economics. Dighe shared her experience choosing Lerner graduate programs and how it has impacted her both personally and professionally. Q: Why did you go…

Lerner Graduate Student Stories: Rahul Manocha

…graduate in 2020, shared his experience choosing Lerner graduate programs and how it has impacted him both personally and professionally. Q: Why did you go back to school to pursue…

Masks for the Community

…said. “Sewing has actually become a huge stress relief for me.” For readers who would like to do something similar in their own communities, Murphy shared a few pieces of…

Lerner Graduate Student Stories: Austin Amery

…Alfred Lerner College of Business and Economics. Amery, who plans to graduate in 2021, shared his experience choosing the Lerner MBA program and how it has impacted him both personally…

Lifelong Lerner: Tyler Dribbon

…they have encountered.   In this profile, Dribbon, a financial planning and wealth management major with a minor in trust management, shared his favorite UD memories, how he has changed…

Lifelong Lerner: Madison Mitchell

…her future career.“   In this profile, Mitchell, a marketing and operations management double major with a minor in advertising, shared her favorite UD memories, how she has changed during…

Lifelong Lerner: Emily Brachfeld

…UD success story.”   In this profile, Brachfeld, a finance major with minors in economics and international business studies and a certificate in entrepreneurial leadership, shared her favorite UD memories,…

Lifelong Lerner: Ciara Brickner

…her internship projects at Gore.“   In this profile, Brickner, a marketing and operations management double major, shared her favorite UD memories, how she has changed during her time at…

Lifelong Lerner: John Koehler

…people. He has a strong business career ahead, and will make Lerner proud.“   In this profile, Koehler, a master’s in finance graduate, shared his favorite UD memories, how he…

Lifelong Lerner: Allison Worms

…optimistic and has successfully handled all challenges in my class.“   In this profile, Worms, an operations management and marketing double major with a minor in Spanish, shared her favorite…

Lifelong Lerner: Sarah Meadows

…Competition and is a two-time winner of the Carol A. Ammon Case Competition.“   In this profile, Meadows, dual MBA and M.S. in information systems and technology management student, shared…