Minor in Sport Business Analytics
Data plays a powerful role in achieving a competitive advantage in the sport industry. Demand is growing for sport business analytics professionals who can lead the data-driven decision making process and and enhance the sport customer experience. Statistics help sport teams, organizations and companies grow and become more profitable. The use of analytics and business intelligence in sport business is increasing and will become an essential part of any sport organization in the future.
The sport business analytics minor helps you stand out as a job candidate with:
- Proficiency in database management and advanced data analytics
- Expertise in using R for complex data modeling and Tableau for creating insightful visualizations
- The ability to turn data analysis into actionable insights for sport business leadership
Program Requirements
To earn the minor, you must complete 21 total credits. No more than six credits may overlap with a your major.
Required courses (12 credits)
SPTM 210 – Introduction to Sport Management
SPTM 212 – Introduction to Sport Analytics
SPTM 421 – Advanced Sport Business Analytics
Electives (9 credits)
ACCT 444 – Financial Analysis Using Big Data
BUAD 345 – Decision Analytics and Visualization
BUAD 476 – Marketing Analytics
ECON 306 – Data Analysis for Economics and Business
ECON 422 – Econometric Methods and Models I
ECON 423 – Econometric Methods and Models II
HOSP 448 – Data Analytics in the Hospitality Industry
MISY 225 – Introduction to Programming
MISY 262 – Foundations of Business Analytics
MISY 330 – Database Design and Implementation
MISY 402 – Big Data Technologies
MISY 408 – Data & Analytics
MISY 436 – Unstructured Data Analysis
SPTM 464 – Sport Business Practicum/Internship
STAT 408 – Statistical Research Methods
STAT 409 – Regression and Experimental Design
Career Opportunities
Demand for sport business analytics professionals is growing as demand for real-time data, predictive insights and data analysis in sports grows.
Employers of sport business analytics minors will include professional sports teams, intercollegiate athletic programs, sport agencies, sport facilities, sport gambling firms, international sport organizations and sport media companies.
Admissions Information
Learn more about undergraduate admissions requirements, deadlines, tuition and financial aid available to you.